Avi Wisnia - Something New
2010, Avi Wisnia/Mo Sho Publishing
Avi Wisnia invites attempts to classify him even as his music defies clear description: Elements of pop, jazz, Latin and cabaret gallivant through his songs with seeming abandon. The award-winning singer/songwriter splits his time between New York City and Philadelphia while creating music that seems to jump out and grab you. Wisnia's influences include Ben Folds, Norah Jones, Billy Joel, Jamie Cullum, John Legend and Chet Baker, and that deep musical heritage makes its presence known on Wisnia's latest album, Something New.
Wisnia opens with "New Year", a catchy, piano-driven pop song about hope. "More Than Me" shows Wisnia is a sort of post-modern Barry Manilow. "More Than Me" is catchy light pop with a nice melody that would be right at home in a Manilow set. "I Wish That I Could Stop Writing Songs About You" is melancholy and lovelorn; a song Wisnia wrote about an ex-boyfriend. Catchy and contemplative, the song has a melody that nearly sings itself. Latin rhythms find their way into "Sink", punctuating the catchy, light acoustic-pop number with a mildly danceable feel.
Wisnia's cover of The Cure's "Love Song" has a vaguely soulful feel, undercut by a melancholy sense of longing that is detached yet very much alive. "Rabbit Hole" is the most relaxed track on the album. Wisnia gets a bit sloppy on the vocal line, trying to do too much with flourish in what should be a purely entertaining track but gets smothered when Wisnia hams it up a bit too much. "Something New" is a somewhat cheesy series of vignettes in one song that borrows lines from popular songs; it's fast-paced and entertaining but seems a bit trite. "It's Only Me" could become a signature song for Wisnia; a piano ballad about the loneliness of creation when trying to reach out across a gulf to those who will listen. Wisnia closes with a cover of TLC's "No Scrubs" in pure Las Vegas fashion, hamming it up Rat Pack style. It's campy but entertaining.
Avi Wisnia has a definable pop sensibility that he weaves in and out of his pop/jazz/Latin creations. Something New seems likely to make Wisnia a host of new fans. How marketable the sound turns out to be can turn on the social whims (or winds) of the moment, but Wisnia definitely has slick pop touch that he glazes over each song. From a songwriting perspective, Something New is up and down, but when Wisnia is on his game he can be very entertaining. Vocally Wisnia is competent; his isn't a voice that will make a huge impression, but he uses it well within the context of his songs.
Rating: 3 Stars (Out of 5)
Learn more about Avi Wisnia at http://www.aviwisnia.com/ or www.myspace.com/aviwisniapresents. Something New is available from Amazon.com as either a CD


